Kinesiology is an anatomical science that focuses on the treatment of connective tissue, joints, muscles, and tendons – the science of muscular and skeletal movement. The holistic technology of kinesiology tape was developed to balance bodily health, endurance, and energy, without the use of medications or surgery. Kinesiology views the body as machinery that is controlled by a complex computer the brain which constantly communicates with the hundreds of muscles and other tissues throughout the body. Healthy muscles are balanced; unhealthy, overstressed muscles are imbalanced and weak. Kinesiology aims to maintain balance in the muscles and adjoining tissues, and one of the methods of doing this is simply wrapping the muscles and surrounding tissues with the supportive material called kinesiology tape. Kinesiology tape is constructed of fine, breathable, stretchable material, usually cotton or a cotton blend. Its elasticity does not overly restrict the area of application, and it is designed to provide just enough pressure and support to facilitate strength in the muscles and tissues.
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